Naúrar 9 / 11

Nazari da Rahoto: Ma'auni, Hankali da Babban Rahoton

Riba:

  • Ƙarfin bambance ma'auni (isawa, haɗin kai, haɓaka, juyawa) da guje wa tarkon awo na banza
  • Ikon canza ma'aunin ma'auni zuwa taƙaitaccen zartarwa mai dacewa da yanke shawara tare da basirar wucin gadi da kuma tabbatar da kowace lamba tare da tushen.
  • Ikon yin bayanin sabani tare da hasashe da haɗa haske zuwa takamaiman shawarwari

Idan ba tare da sashin "a'auni" na sarrafa kafofin watsa labarun ba, sauran za su kasance suna tafiya a makance. Bincike, saka idanu akan ayyukan asusun da abun ciki tare da lambobi; Ba da rahoto game da juya waɗannan lambobi zuwa labari mai ma'ana da yanke shawara. Kuskuren da yawancin ƙungiyoyi ke yi shine wuce ɗaruruwan ma'auni daga dashboards ("masu son sama, isa ƙasa") zuwa ga admin kamar yadda yake; yayin da manajan yana son fahimta da yanke shawara, ba lambobi ba: "Me ya faru, me ya sa ya faru, menene ya kamata mu yi?" AI yana da ƙarfi sosai a cikin wannan sauyi: yana taƙaita ma'auni mai ɗanɗano, yana bayyana karkatattun abubuwa, yana fassara abubuwan da ke faruwa, da zayyana taƙaitawar zartarwa. Amma AI ba ya ganin bayanan ku; Kuna buƙatar ba shi bayanan da suka dace a tsarin da ya dace, tabbatar da kowane lamba a cikin fitarwa, kuma gwada da'awar sa.

Wane ma'auni ya faɗi menene?

Ƙirƙirar ma'auni ta manufa yana taimakawa wajen raba "lambobi masu mahimmanci" daga "lambobin banza." Ma'aunin isarwa (isa, ra'ayi) yana nuna adadin mutanen da kuka isa; ma'aunin mu'amala (likes, comments, shares, saves, rate interaction) suna nuna yawan kulawar abun ciki; ma'aunin girma (ƙarar mai bin) faɗaɗa asusun; ma'aunin juyawa (danna, danna hanyar haɗin gwiwa, siyarwa, lambar rangwame) yana nuna sakamakon kasuwanci. Mafi haɗari tarko shine ma'auni na banza: lambobi masu kyau amma basu da alaƙa da burin kasuwanci (misali tsarkakakken adadin mabiya). Ya kamata yanke shawara ta dogara ne akan ma'auni masu alaƙa da burin kasuwanci.

Ƙungiyar awo

misali

Me yake fada?

tarko

Shiga

Isa, ra'ayi

gani

Ana iya samun isa sosai amma babu hulɗa

hulɗa

Adadin shiga, ajiyewa

Ingancin abun ciki / haɗin kai

Likes ≠ tallace-tallace

girma

Ƙaruwar masu bibiya

Fadada asusu

Mabiyan karya/lada suna kumbura

Juyawa

Dannawa, tallace-tallace, lambar fansa

sakamakon kasuwanci

Halin yana da wahala

Tukwici: Ajiye da raba sigina masu mahimmanci fiye da so; saboda mai amfani ya sami abun ciki "da ake buƙata nan gaba" ko "darajar nunawa ga wani". Hana waɗannan ma'auni na "babban niyya" a cikin rahoton ku, ba abubuwan so ba.

Mataki zuwa mataki: daga nazari zuwa rahoton zartarwa

  1. Tuna burin. Menene maƙasudin wannan lokacin (kai, alkawari, tallace-tallace)? An kafa rahoton ne don wannan dalili.
  2. Jawo bayanan da suka dace. Samo ainihin bayanan lokacin daga dashboards (Bayyana, Bincike, Studio).
  3. Tsaftace kuma saita. Sanya bayanan da za ku ba AI a cikin tebur da aka tsara; Babu bayanan sirri.
  4. Takaita da sharhi. Tambayi AI don taƙaitaccen awo + bayanin karkatacciyar hanya + mafi kyawun / mafi raunin abun ciki.
  5. Gwaji dalilin. Bi da AI ta "ƙaru saboda" da'awar a matsayin hasashe; tabbatar.
  6. Yanke shawara. Juya kowace fahimta zuwa shawarwarin da burin lokaci na gaba.
  7. Tabbatar da ƙaddamarwa. Kwatanta kowace lamba a cikin rahoton zuwa dashboard tushen, sannan gabatar da shi ga manajan.

Samfura huɗu masu kwafi

Don taƙaita ma'auni + hangen nesa:

A ƙasa akwai bayanan kafofin watsa labarun wannan watan (ainihin, daga dashboard). Manufar lokacin: [manufa]. Aiki: (1) taƙaita ma'auni 5 na sama, (2) bayyana manyan canje-canje guda 3 daga watan da ya gabata, (3) ba da dalili mai YIwuwa ( hasashe) don kowane canji - kar a yi da'awar ainihin dalili. Kada ku sanya lambobi, kawai amfani da bayanan da na bayar. Data: [manna tebur]

Don nazarin abun ciki mafi kyau/mafi muni:

Yi nazarin bayanan aiki don waɗannan posts 15: [manna tebur]. Zaɓi 3 mafi kyau kuma 3 mafi rauni. Ga kowane: wanne awo ya zarce / baya baya, dalili mai yuwuwa (tsari, batun, lokaci), da 1 takeaway daga gare ta. Kawai dogara ga bayanan da aka bayar.

Don taƙaitawar zartarwa (rahoton da aka rubuta):

Rubuta taƙaitaccen bayani (max 250 kalmomi) daga bayanan bincike masu zuwa. Tsarin: (1) Ƙarshen jimla ɗaya na lokacin, (2) matsayi dangane da manufa, (3) mahimman bayanai 3, (4) shawarwari 3 don lokaci na gaba. Yare mai sauƙi, mai ra'ayin yanke shawara; yar jargon. Kada ku wuce gona da iri, kar ku yi iƙirarin nasarar da babu bayanai. Bayanan kula: [manna]

Don bayanin karkacewa:

Samun shiga ya ragu da kashi 22% a wannan watan. Matsaloli masu yiwuwa Ina da: [mitar watsa shirye-shirye, canjin tsari, lokacin hutu, algorithm...]. Ƙirƙirar hasashe 4 waɗanda zasu iya bayyana wannan raguwa, rubuta matakin "yadda ake gwada" kowane. Kada a ba da takamaiman dalili; Yi alama 2 mafi yiwuwa.

Rauni mai ƙarfi / Ƙarfi mai ƙarfi

Rawanin faɗakarwa:

Rubuta rahoton kafofin sada zumunta na wannan watan.

Babu bayanai, babu manufa; AI ta samar da "rahoto" cike da jeri-ka-fice da yuwuwar lambobi.

Ƙarfi mai ƙarfi:

Manufar lokacin: karuwa a cikin hulɗa. A ƙasa akwai ainihin bayanan watan Instagram (kai, adadin haɗin kai, adanawa, mabiya, dannawa - watan da ya gabata + wannan watan).Aiki: taƙaitaccen bayani (max 200 kalmomi): sakamakon lokacin, matsayi ta manufa, 3 hangen nesa (kowane bayanan-kore), shawarwari 3. Ka ba da dalilai a matsayin hasashe. Kada ku karkata daga lambobin da na bayar, kar ku sanya sabbin lambobi. Data: [Table]

Na biyu, yana samar da tabbataccen rahoto, mai ra'ayin yanke shawara saboda yana ba da manufa, ainihin bayanai, da iyaka.

Tsanaki: AI na iya ƙirƙirar lambobi waɗanda ba su wanzu a teburin bayanan ku don "cika" su (misali samar da adadi idan ba ku ba da dama ba). Kwatanta kowace lamba a cikin rahoton kai-da-kai tare da dashboard ɗin tushen ku kafin gabatarwa. Lamba ɗaya da aka yi yana lalata amincin duk rahoton.

uku mini lokuta

Case 1. Rahoton wata kasuwa ta wata-wata shine shafuka 6 na ginshiƙi na ma'auni kuma gudanarwa ba ta karanta shi ba. Sun rage bayanan tare da AI a cikin taƙaitaccen yanke shawara-shafi 1 (ƙaramar + 3 fahimta + shawarwari 3). Yanzu an karanta rahoton kuma yanke shawara guda 3 a taron sun fito daga wannan taƙaitaccen bayanin. Lokacin shiri ya ragu daga sa'o'i 4 zuwa mintuna 50.

Case 2. Alamar ta gabatar da jumlar "tallace-tallace sun karu da 15%" wanda AI ya kara da rahoton zuwa gudanarwa ba tare da tabbatar da shi ba; Koyaya, ba a taɓa ba da bayanan tallace-tallace ba, AI ta yi shi. A gaskiya tallace-tallace sun kasance lebur. Gudanarwa ya yanke shawara mara kyau. Darasi: daidaita kowace lamba tare da tushen.

Case 3. Wani cafe ya rufe raguwar isarsa tare da bayanin farko daga AI cewa "algorithm ya canza"; Dalili na ainihi shi ne an rage yawan mitar watsa shirye-shirye. Lokacin da suka gwada hasashe, sun sami wannan, kuma lokacin da suka ƙara mitar, isa ya ɗauka. Darasi: kar ka yarda da farko "me yasa", gwada hasashe.

Kuskuren gama gari

  • Raw awo zuba. Gabatar da tarin maƙunsar bayanai ga gudanarwa maimakon fahimta da yanke shawara.
  • Bauta ma'aunin banza. Kallon so/mabiya kawai da rasa hangen burin kasuwanci.
  • Ba tabbatar da lambar ba. Saka lambobin da AI ta yi a cikin rahoton.
  • Bayyana dalili a zahiri. Kuskure dangantaka don dalili da yin yanke shawara mara kyau.
  • Rahoton da ba a yi niyya ba. Yin bayanin "ƙara/raguwa" ba tare da haɗa shi da manufar lokacin ba.
  • Yin watsi da tanadi/ rabawa. Ba a ba da rahoton sigina mai girman niyya ba.

Mitar rahoto da ingantaccen tushe kwatance

Kyakkyawan rahoto ba kawai game da abun ciki ba ne, har ma game da kari. Shawarwari daban-daban suna kiran rahotanni a mitoci daban-daban: saurin kallon yau da kullun (wani abu ne ke faruwa ba daidai ba), taƙaitawar mako-mako (abin da abun ciki ya cim ma), da kimanta dabarun kowane wata (muna kan manufa). Ƙoƙarin shirya kowane rahoto a kowace rana ɓata lokaci ne; daidaita mita bisa ga saurin yanke shawara. AI na iya samar da duk waɗannan rahotanni da sauri lokacin da kuka ba shi tsarin bayanai iri ɗaya; Ka kawai ƙayyade wace yanke shawara ce ke buƙatar wace kari.

Akwai kuma batun madaidaicin tushe kwatance. lamba ita kadai ba ta da ma'ana; yayi magana kawai idan aka kwatanta da tunani. Shin "Isa 40,000" yana da kyau ko mara kyau? Kuna san lokacin da kuka kwatanta shi da watan da ya gabata, daidai lokacin bara, ko manufa. Yi hankali musamman game da tarko na yanayi: kwatankwacin isar shagalin biki na kasuwanci zuwa wata al'ada yaudara ce; Daidaitaccen kwatancen shine lokacin hutu iri ɗaya na bara. A bayyane yake gaya wa AI wane tushe don amfani da shi lokacin neman kwatancen kuma tunatar da shi tasirin yanayi; in ba haka ba yana iya gina "girma" mai ɓarna ko "raguwa" labari. Kuma tsalle-tsalle kwatsam a cikin ma'auni ba koyaushe yana samun nasara ba: yanki guda na abun ciki na hoto ko bidiyo mai zagaya yanar gizo da sauri na iya ƙara matsakaita na ɗan lokaci; Kar a ayyana yanayi ba tare da warware shi ba.

a takaice

Bincike shine game da aunawa, bayar da rahoto game da juya zuwa yanke shawara. AI yana taƙaita ƙananan ma'auni, yana bayyana bambance-bambance, kuma yana tsara taƙaitaccen bayani, yanke sa'o'i zuwa mintuna. Amma kuna samar da bayanan, tabbatar da kowace lamba, kuma kuna gwada da'awar dalilai azaman hasashe. Nemo ma'aunin da ke daure da manufar kasuwanci, ba ma'aunin banza ba; Ƙare rahoton da basira da shawarwari. Kyakkyawan rahoto baya nuna lambobi, yana ba da shawarar yanke shawara.

Aikin aikace-aikace

Sanya lokacin bayanan kafofin watsa labarun (ainihin ko na almara) a cikin tebur: isa, ƙimar haɗin gwiwa, adanawa, haɓaka mabiya, dannawa - watan da ya gabata da wannan watan. Tambayi AI don taƙaitaccen taƙaitaccen kalmomi 200 max (kammalawa + 3 fahimta + shawarwari 3, dalilai azaman hasashe). Tabbatar da kowace lamba a cikin rahoton akan teburin tushe; Yi ƙoƙarin kama aƙalla lamba ɗaya na karya/m.

jerin abubuwan dubawa

  • [ ] Na ƙirƙiri rahoton bisa ga manufa na lokacin.
  • [ ] Na yi amfani da bayanai daga ainihin bangarori.
  • [ ] Na mayar da hankali kan ma'aunin da aka ɗaure da burin kasuwanci maimakon ma'aunin banza.
  • [ ] Na haskaka sigina mai girman niyya kamar ajiyewa/raba.
  • [ ] Na tabbatar da kowace lamba a cikin rahoton tare da tushen.
  • [ ] Na gabatar da dalilan a matsayin hasashe kuma na gwada su.
  • [ ] Na gama rahoton tare da basira da shawarwari na musamman.